Stakeholder, Competitor and Market research
Corporate Strategy
Re-design of solution / service offering
Brand strategy, development & design
Market testing
Website development & organic search optimisation
Value proposition development & sales enablement
Social media marketing
UWS was transitioning from founder led Education Charity working in one country to a fully-fledged international NGO. If that wasn’t enough of a challenge, this shift was taking place against a political backdrop where government funding has become more competitive and difficult to secure.
Our objective was to develop an actionable blueprint for a bold and impactful future built on multiple, predictable and resilient funding streams.
We convened the global leadership team for the first time, for a 4-day strategy summit to explore what UWS should do next, where and how they should do it, and on what scale.
We designed and facilitated the summit, bringing new stakeholder insights into a robust dialogue that delivered clarity around UWS’ goal, role and purpose, as well as operating model and Strategic Plan.
We then conducted a strategic transformation, repositioning the organisation to attract the corporate, individual and institutional funding required to inspire a movement capable of achieving Zero Education Poverty by 2050.
